• Skip to main content
  • Skip to secondary menu
  • Skip to primary sidebar
  • Skip to secondary sidebar
  • Skip to footer

GameTech Market

gaming market research

  • About
  • GameTech Calendar
  • Sponsored Post
    • Make a Contribution
  • Contact

Tamatem, the Leading Mobile Games Publisher Raises $3.5MM to Expand Beyond the MENA Market

February 16, 2020 By admin Leave a Comment

AMMAN, Jordan, Feb. 16, 2020 – Tamatem, the leading mobile games publisher in the Arabic speaking market, has raised a $3.5MM Series A follow-on round. The round was led by existing investor Wamda Capital, with participation from Modern Electronics Company (a subsidiary of AlFaisaliah Group) and North Base Media.

The purpose of this round is two-fold: to double down on Tamatem’s efforts in the region, and to expand beyond the MENA to underserved markets worldwide.

In 2020, Tamatem will grow the marketing scale of their existing titles, including through offline events- a key piece of the region’s marketing landscape. In addition, the company will open its offices in Riyadh. With the support of Modern Electronics Company, they aim to foster business development opportunities in the region’s largest market. Tamatem will also see a stark increase in the number of titles they work with in the region. With multiple titles launching in Q1 2020, the company will leverage its existing data science capabilities and market expertise to compound their dominance in the publishing space and become the region’s premier launching engine for new games.

Following great success in the Arabic speaking market- with over 75 million downloads, 3.5 million monthly active users and a $2.5MM venture round in 2018 Tamatem will expand beyond its current regional boundaries. In 2020, Tamatem will be publishing titles in other emerging and underserved markets.

Speaking about the company’s growth potential, CEO Hussam Hammo said, “Lots of startups in the Middle East feel their market potential is limited to this region. I love seeing startups expand beyond those boundaries and I am proud that the team at Tamatem is now looking beyond just the Arabic speaking market. I believe this latest round of funding will allow us to deliver on our vision of becoming the top mobile games publisher for every underserved emerging market in the world.”

Turi Munthe, Venture Partner at North Base Media, said, “The games market in the Middle East is set for extraordinary growth, and nobody is better placed to drive it than Tamatem.” Wajih Beiruti, CEO of Modern Electronics Company, added, “Tamatem has led the mobile gaming space in the region for 6 years and we’re very excited to be working with them on a closer basis. Being the distributor of Sony for 50 years and having worked with them on building the gaming ecosystem in Saudi Arabia through PlayStation and other key publishers, I believe we can create tremendous value for Arabic speaking gamers by working closely with Tamatem. I look forward to working with Tamatem on their expansion.”

Tamatem started as a mobile games developer, creating casual titles with a broad reach and relatively low monetization. After building up the largest database of Arabic user downloads in the region, Tamatem pivoted to a publishing model in 2016, working with leading developers from all over the world to expand their reach in the market.

Tamatem is the leading mobile games publisher in the Arabic speaking market. Arabic is the 4th most spoken language and yet, only 1% of online content is available in Arabic. In addition, the region boasts the world’s highest ARPPUs (Average Revenue Per Paying User) presenting a great opportunity for international developers interested in the MENA market.

This, combined with high barriers to entry for foreign developers due to language complexities, cultural specificities and unique monetization mechanisms, makes Tamatem an ideal publisher choice for any mobile games studio looking to maximize their global reach.

This round of funding follows Tamatem’s series A in 2018 and the signing of multiple new titles set to launch in Q1 2020.

SOURCE: Tamatem

Home Page

Filed Under: Games Tagged With: Arabic speaking market, gaming ecosystem in Saudi Arabia, mobile games publisher, Tamatem

Reader Interactions

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

Primary Sidebar

Digital Market

Tokens.com Expands its Staking Operations Through The Purchase of Additional Digital Assets
CANON LEGENDS PARTNER WITH IMMUTABLE IMAGE TO CREATE NFTS FROM ICONIC PHOTOGRAPHS
Infinity Ventures Crypto Announces Close of Its First Fund at $70 Million
What can organizations do to keep up with digital trends?
MPC22, which marks the 12th year of the Digital Commerce Event, is set for August 22 to 24, 2022
Holaplex Announces $6 Million Seed Round to Empower Independent Creators of NFTs
KuCoin Becomes the First Crypto Exchange to Support BRL Transfers via PIX after New Central Bank Policy

Blockchaining

Asia’s Premier Web3 Conference TOKEN2049 Returns to Singapore in September 2023
What are DLT ledgers?
How safe are NFTs as digital assets
Are blockchain transactions traceable?
What are Non-Fungible Tokens (NFTs)?
Blockchain Technology: Ownership Through Equity Tokenization
How a blockchain works?

Secondary Sidebar

App Coding

What are implications of rewarding developers basing on number of lines of code?
Registered yet for Cloudflare Connect London 2022?
Brits app-sessed: New Builder.ai data reveals over 20 million can't live without social media apps
Cybertech 2023 in Tel Aviv: Navigating the Challenges of App Security
Digital twins transform the efficiency of current business processes

API Coding

RapidAPI opens European headquarters at the new location in Berlin
One AI to Take on Global Language AI Challenge with NLP-as-a-service Platform for Developers
What is an API Gateway?
How to teach yourself API coding
Apiiro Extends Right from Code to Runtime To Help Developers Fix Risks Faster

Footer

Recent Posts

  • 2023 Taipei Game Show, to be held from February 2 to 5, 2023
  • How to set up a server for ARK: Survival Evolved
  • LG Display Unveils Third-Generation OLED TV Panel at CES 2023
  • How to host a gaming server
  • Vivendi: Gameloft Appoints Alexandre De Rochefort as Chief Executive Officer
  • What is game therapy?
  • App Store Awards Celebrate the Best Apps and Games of 2022
  • Blizzard games like ‘World of Warcraft’ will go offline in China next year
  • Noodle Cat, Innovating With New Game Development Culture, Raises $4.1 Million Seed Funding Led by Makers Fund
  • Odyssey Interactive Raises $19 Million Series A to Launch Omega Strikers to Mobile Devices and Consoles in February 2023

Media Partners

  • Exclusive domains
  • Press Media Release
  • Briefly
  • OPINT
  • VPNW
  • S3H
  • Domain Aftermarkets
  • Domain Name for Business
  • App Coding
  • API Coding
  • Marketing Development

Media Partners

  • Technology Conferences
  • Event Sharing Network
  • Defense Conferences
  • Cybersecurity Events
  • Event Calendar
  • Calendarial
  • Domain Market Research
  • Blockchaining
  • Pixel Effects

Copyright © 2019 GameTechMarket.com

Technologies, Market Analysis & Market Research Reports

We use cookies on our website to give you the most relevant experience by remembering your preferences and repeat visits. By clicking “Accept”, you consent to the use of ALL the cookies.
Do not sell my personal information.
Cookie SettingsAccept
Manage consent

Privacy Overview

This website uses cookies to improve your experience while you navigate through the website. Out of these, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the website. We also use third-party cookies that help us analyze and understand how you use this website. These cookies will be stored in your browser only with your consent. You also have the option to opt-out of these cookies. But opting out of some of these cookies may affect your browsing experience.
Necessary
Always Enabled
Necessary cookies are absolutely essential for the website to function properly. These cookies ensure basic functionalities and security features of the website, anonymously.
CookieDurationDescription
cookielawinfo-checkbox-analytics11 monthsThis cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Analytics".
cookielawinfo-checkbox-functional11 monthsThe cookie is set by GDPR cookie consent to record the user consent for the cookies in the category "Functional".
cookielawinfo-checkbox-necessary11 monthsThis cookie is set by GDPR Cookie Consent plugin. The cookies is used to store the user consent for the cookies in the category "Necessary".
cookielawinfo-checkbox-others11 monthsThis cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Other.
cookielawinfo-checkbox-performance11 monthsThis cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Performance".
viewed_cookie_policy11 monthsThe cookie is set by the GDPR Cookie Consent plugin and is used to store whether or not user has consented to the use of cookies. It does not store any personal data.
Functional
Functional cookies help to perform certain functionalities like sharing the content of the website on social media platforms, collect feedbacks, and other third-party features.
Performance
Performance cookies are used to understand and analyze the key performance indexes of the website which helps in delivering a better user experience for the visitors.
Analytics
Analytical cookies are used to understand how visitors interact with the website. These cookies help provide information on metrics the number of visitors, bounce rate, traffic source, etc.
Advertisement
Advertisement cookies are used to provide visitors with relevant ads and marketing campaigns. These cookies track visitors across websites and collect information to provide customized ads.
Others
Other uncategorized cookies are those that are being analyzed and have not been classified into a category as yet.
SAVE & ACCEPT